A 60-MINUTE STRATEGY CALL + 4 WEEK CONTENT PLAN
Stop posting for the algorithm.
Start posting for the person who might actually hire you.
You don’t need another generic “what to post” calendar or trend to hop on. You need to know what your potential clients need to hear next.
In one 60 minute session, we’ll map your content to the buyer journey, then I’ll create a personalized 4 week content plan so you know exactly what to post, why you’re posting it, and how it moves people closer to working with you.
Only 4 spots available per month
"I worked with another social media person and I hated every minute of it. And I was like, ‘why didn't I work with Sydney?"‘
— Caroline Hull, Podcast Strategist & Author
You’re doing all the “right” things
So why aren’t they getting you clients?
You're posting.
You're showing up.
You’re making the Reels. Sharing the tips. Trying the trends. Writing the captions. Maybe you're even getting some pretty decent engagement.
People are liking your stuff.
They're commenting.
Someone inevitably says “OMG I needed this today.”
And yet…
Where are the clients?
Because last I checked, your business doesn't run on likes.
(Wouldn't it be nice if it did?)
You’ve been told that if you just:
→ post consistently
→ create valuable content
→ follow the trends
→ make better hooks
→ stay visible
…eventually the clients will come.
So you do it.
And you keep doing it.
And suddenly it's Tuesday night and you've spent three hours making an Instagram post that got 47 likes and you're sitting there thinking…
“Is this seriously what I'm supposed to be doing with my limited time?”
Because you have a business to run.
Clients to work with.
Emails to answer.
Kids to pick up.
Laundry that somehow never ends.
That one house project you've been meaning to do for approximately 3 months (pls don't look at my baseboards.)
You do not have time to spend hours creating content just so the algorithm can decide whether to show it to 400 people.
And let’s be so fr…
You shouldn't have to.
"Coming up with reel after reel and post after post, and throwing everything up with no schedule or plan—especially in the weeks leading up to a new release—was frying my brain. Always trying new things, making more work, which in turn was always just more time.
Sydney is professional and very thorough, but leads with connection. She's friendly and communicative, so I never felt like I was just another client with just another checklist. Her consultation is invaluable! I will absolutely hire Sydney again."
-Melora Thorne
You don’t have to.
The problem isn't that you need to post more.
Or find a better hook.
Or somehow become a full-time content creator while also running an actual business.
The problem is that your content is getting attention...
…but it's not giving the right people a reason to become clients.
You don't need more people liking your posts.You need the right people to recognize themselves in your content, understand why they're stuck, see what's possible, and know what to do next.
That's what makes content work for your business instead of becoming another thing on your never-ending to-do list.
Because when your content is doing its job, you shouldn't have to spend three hours crafting the perfect post and then cross your fingers that the algorithm likes it.
Your content should be helping people move closer to working with you.
Without posting 47 times a week.
Without chasing every trend.
Without turning your business into a content creation factory.
And that's exactly what I help my clients do in a Strategy Call.
what you actually get
Here's exactly what happens when you book.
01
An Intake Form Before We Get On A Call
So we're not spending the hour getting up to speed. I come in already knowing your business, your offers, and where things are feeling stuck.
02
60 Minutes of Strategy- For Your Business
We dig into your content, messaging, offers, and customer journey — across every platform you're showing up on, including email. We figure out what's working, what's not, and exactly where clients are getting lost before they convert.
A 4-week Custom Content Plan
Based on your audience, your offer, and your real life capacity. So you know what to post and when so that your posts work together to guide your ideal clients to hiring you.
03
Hey, I'm Sydney
After 4+ doing this, I’ve seen what works, what stopped working, and what was never going to work in the first place.
I'm not going to ask you to post 3 times a day or chase every trend. Busy isn't a strategy — and burning yourself out creating content that doesn't convert is worse than doing nothing.
What I care about is building something that actually fits your life.
The clients I work with leave knowing what to focus on so their content gets them clients so they can actually watch their kid's soccer game without drafting captions in their head.
Real results
What happens when your content finallyworks for you
I have a new business and was so nervous about the feedback I'd get because my numbers are low — but the feedback was amazing. It wasn't just fluff. Easy, well-explained, actionable steps. She went above and beyond what I could have imagined."
Magan Outlaw, Financial Coach
"I feel like it's some kind of magic. I know that's how this is supposed to work but — while I'm just going about my life, someone buys a thing minutes later that was in the post. It's magic. Thank you!"
Brianna Greenwood, Toy maker
“The first week alone, it easily saved me 2 hours of time. I've tried other social templates and resources before, but none have saved me time and brain space quite like this!"
Paige Figueroa, Mompreneur Coach
The Strategy & Action Plan was worth its weight in GOLD. I’ve already gained followers and views just from implementing the things on the plan. It really was worth way more than I paid.
Caroline Hull, Podcast Strategist
Stop building a business on content that costs you time and gives you nothing back.
$127 - 4 spots available per month